Hey everyone,
First off. Thank you.
If you’ve been here since the Business Athlete Performance Lab, you’ve watched me build (ahem - fail) in public for two years—wins, misses, and course-corrections. You stuck around while we figured it out. I don’t take that lightly.
Today, we turn the page.
MORNINGS IN THE LAB LIVE NETWORK
Where modern leaders go LIVE.
Before there was an audience, there was a habit.
No edits. No filters. Just the quiet promise to show up — mic on, heart open, ready to lead.
Two years of Mornings in the Lab with Keith & Friends proved one thing:
LIVE Conversation beats vanity.
Now we’re opening the notebook so more leaders can build the same way — live, in public, with purpose.
🧭 The Vision
The Mornings in the Lab LIVE Network (MiTL) is a new kind of creator-leadership ecosystem — where leaders turn their experience into influence through live conversation.
We help you design, host, and grow your own live show that builds authority, community, and income.
It’s not about content — it’s about commitment.
🧱 The Solution
We have two solutions for you.
Do it Yourself: Inside the Lab: The LIVE Conversation Playbook
We do it with you: Join the Mornings in the Lab LIVE Network
1️⃣ Inside the Lab: The LIVE Conversation Playbook
Inside the Lab is not a typical newsletter.
It’s a hybrid publication + operating system that teaches people how to:
Build their own live conversation (the modern equivalent of starting a show or media brand),
Develop confidence and leadership presence,
Convert that visibility into income, clients, or community growth.
It’s behind-the-scenes, high value, and actionable — think: the intersection of Harvard Business Review meets Creator Playbook, but through my personal, conversational lens.
It’s the what, how, and why—shared in real time as we build.
👇 What You Get as a Paid Member
🎬 The Playbook (Weekly Posts)
Real behind-the-scenes strategy on how to design, host, and grow your own live show — from studio setup to storytelling to distribution.🧰 Scripts, Templates & Run-of-Shows
The same frameworks we use every morning in the Lab — plug-and-play templates you can use immediately.🎥 Private Video Breakdowns
Step-by-step training clips showing how to start, structure, and scale your live conversation in as little as 60 minutes a week.🌐 Community & Opportunities
Access to live office hours, early invites to Network openings, and your name on the radar for the Founding 100 creators.🧠 Why Upgrade?
Because the world doesn’t need another post or podcast. It needs more leaders willing to go LIVE.
Membership Options
Free – $0
A taste of the Playbook — occasional essays and public insights.Paid – The Playbook – $18/month or $180/year
Full access to every framework, post, and behind-the-scenes breakdown.Pro – The Lab Insider – $99/month
Everything above plus private livestream Q&A, advanced templates, and early access to future launches.
2️⃣ The Mornings in the Lab LIVE Network: Founding 100
For leaders ready to go beyond learning — to build.
Founding Creator — $1,000/month
Your own 30 minute weekly branded show slot (fixed time, recurring)
Founders Badge (lifetime recognition, public directory listing)
1:1 strategy session with Keith
Weekly Group Mastermind (founders only)
Monthly Network Exchange for guest swaps and cross-promo
Monthly CIS Report (Conversational Influence Score)
Private ROAM Tribe access (community + support)
Priority slot upgrades and price lock for life
⏱ Scarcity & Status
Only
10099 Founding Slots available.Each slot = an asset with visibility on the network calendar.
Lapse in payment → slot offered to the next waitlist member.
Slots can be upgraded, swapped, or gifted under special approval.
You’re either a Founder (first 100 at $1,000) — or you wait for a prime-time slot at $1,500+.
🧩 The L.I.V.E. Framework
Leadership — Take the mic and set the tone
Influence — Move people to act, not just watch
Vulnerability — Drop the armor; stay human
Energy — Make rooms people feel (and return to)
This isn’t media training — it’s identity training for the next era of leadership.
💬 Why It Works
You don’t need a huge audience — you need a conversation worth leading.
You don’t need permission — you need presence.
We’re not building followers; we’re building founders of conversations.
🚀 Join the Movement
In a world built on edits, the bold go LIVE.
“I’ve done a live stream for two years straight. I’ve never missed a day. Now it is time to share what I’ve learned
Keith Bilous”
Closing
I am so grateful you’ve been here for the journey. It’s been a long ride of iteration upon iteration. It has been a deeply personal journey.
We’ve arrived at our next, and I’m excited to hand you the view from inside the lab.
See you live, 8 AM EST!
Keith
P.S. The next 30 days are passing anyway.
Use them to get your first reps—and we’ll be right here with you.
The mic’s on. Let’s go.
— Keith Bilous
